Celebrity Charities – Justin Bieber, global phenom, will be honored with the first-ever MTV Voices Award for the launch of the “Believe Charity Drive,” which will directly benefit charities that make a difference in the world.
The Beibs is donating a portion of the proceeds from his new album, “Under the Mistletoe” to charity and he explains “I am launching the Believe Charity Drive because I know firsthand that if you believe in your dreams everything is possible.”
Telling fans that they can donate as little as a dollar or their time because “everything will make a difference,” he asks that they “Believe. I know with your help we can make a change.”
MTV’s new pro-social platform, a unique online space, launching Nov. 5, will highlight “socially positive and inspirational content produced by a select team of global correspondents, international and local music artists and MTV’s audience.”
“As the first artist to ever receive the MTV Voices Award, Bieber will be recognized for his ambitious launch of the Belive Charity Drive, that aims to rally his fans to help raise millions of dollars for 20 charities around the world. Bieber has chosen these organizations for their emphases on education, youth well-being and music. In addition to his work with the Believe Charity Drive, Bieber has been extremely involved with the Make-A-Wish Foundation and Pencils of Promise, which helps build schools for children without access to education.”
In addition to giving the boy wonder an award, each year at the “MTV EMA, MTV will also recognize a local organization for the show’s host city whose mission reflects the spirit of MTV voices.”
The organization that will receive an award this year alongside Beiber will be the Northern Ireland Youth Forum (NIYF),
The NIYF commented: “We are absolutely delighted to receive this award. It is extremely humbling that MTV wants to recognise our work. We would like to dedicate the award to each and every one of the thousands of young people we work with — locally, nationally and internationally. We hope that this award helps us to continue to build belief and hope that young people really can make a difference.”